So what does your child want to be when he grows up?What? You still haven't checked? Maybe it's for the best :)) Say, did you check what your kid want to be when he grows up? Do you know the type of lectures that about 10 seconds in and you can immediately sense that someone prepared this lecture especially for you and that lecturer you probably know from a past life? That's exactly...
How do you convince kids to brush their teeth? Go to bed early? stop watching T.V all day? Eat Broccoli? And do we really need to convince them? My Answer: Marketing & Sales! Why? Because this is your Bomba Basta! But wait a sec, just before you're charging forward... Let's start with a question you probably already have, do we really need to do some convincing? And maybe you're thinking that sometimes you could...
So how can we evoke interest amongst our children? Or in other words: What do you do with an entire identity that is based on one sentence: "But moooom, really, Why do you even think I care?" Secrets from the persuasion world. Why do you think I should even care???Sounds like a drag? Well yes, this sentence is definitely tricky, sometimes it isn't said explicitly, sometimes it's just an expression that says it all, and sometimes...